Skills + Capabilities
I don’t just design screens. I make complex experiences make sense.
My work spans strategy, research, information architecture, interaction design, prototyping, usability testing, design systems, and cross-functional leadership — turning ambiguity into clarity at every level.
Six Capabilities,With The WorkThat Proves Them.
Each tile turns over: the claim on the front, the methods and the projects behind it on the back.
01
UX Strategy +Experience Leadership
Ambiguous business and user problems, turned into clear experience direction.
Tap or hover for detail →UX Strategy + Experience Leadership
Frame the problem before the solution. Set experience direction that product, engineering and business can all commit to, then stay close enough to the work to keep the direction honest as it gets built.
Methods
Experience Strategy · UX Strategy · Creative Direction · Product Thinking · Problem Framing · Vision Development · Opportunity Definition · Prioritization · Stakeholder Alignment · Workshop Facilitation · Design Leadership · Critique · Mentorship
Proof
Ambiguous business and user problems, turned into clear experience direction.
Citi Fraud Quiz · Optum / Salesforce · Verizon Visible · Total by Verizon ↗02
Experience Mapping +Service Thinking
Complex journeys made visible, so teams can see the breakdowns and decide where to act.
Tap or hover for detail →Experience Mapping + Service Thinking
Pull scattered research, analytics and stakeholder knowledge into one model of the journey. Name the moments that matter, show where the experience breaks across channels, and turn that into a shortlist of places worth investing.
Methods
Journey Mapping · Current + Future State · Service Blueprints · Ecosystem Mapping · Touchpoint Analysis · Moments That Matter · Pain Point Identification · Stakeholder Workshops · Experience Principles
Proof
Complex journeys made visible, so teams can see the breakdowns and decide where to act.
Citi Mortgage.com Journey Mapping · Verizon Visible · eSIM ↗03
Research +Insights
Research that reduces uncertainty and gives design decisions a stronger foundation.
Tap or hover for detail →Research + Insights
Plan the study around the decision it needs to inform. Run the sessions, sit in the synthesis, and hand back something a team can act on rather than a deck to ignore.
Methods
Research Planning · Stakeholder + User Interviews · Contextual Inquiry · Competitive Analysis · Heuristic Review · Usability Testing · Concept + Prototype Testing · Qualitative Research · Affinity Mapping · Insight Development · Jobs / Needs Analysis · Readouts
Proof
Research that reduces uncertainty and gives design decisions a stronger foundation.
Citi Fraud Quiz · Citi Mortgage.com Current-State Assessment ↗04
Information Architecture +Taxonomy
Structure that matches how people actually think, not how the org chart is drawn.
Tap or hover for detail →Information Architecture + Taxonomy
Inventory what exists, model how people actually think about it, and rebuild the structure around intent rather than the internal org chart. Then validate it and leave rules behind so it survives the next content release.
Methods
Information Architecture · Taxonomy · Navigation Systems · Content Hierarchy · Content Modeling · Audits + Inventories · Metadata · Labeling Systems · Search / Findability · Sitemaps · Mental Models · Card Sorting · Tree Testing · Governance
Proof
Structure that matches how people actually think, not how the org chart is drawn.
Citi Mortgage.com Redesign · Content Refinements · Verizon Visible ↗05
UX + UI /Interaction Design
Flows, screens, and micro-interactions designed through QA so first impressions hold.
Tap or hover for detail →UX + UI / Interaction Design
Design the flow, then the screen, then the words on it. Cover the states nobody asks for — empty, error, loading, mid-task exit — and stay with the thing built through QA so first impressions match what was tested.
Methods
Interaction Design · User + Task Flows · Wireframing · Responsive UX · UI Design · Visual Hierarchy · Content · Accessibility · Component Thinking · Design Systems · Micro-copy · Form Design · Error States · Prototyping · QA
Proof
Flows, screens, and micro-interactions designed through QA so first impressions hold.
Citi Fraud Quiz · Optum / Salesforce · Verizon Visible ↗06
AI + EmergingExperiences
Designing around what the model can and cannot be trusted to do.
Tap or hover for detail →AI + Emerging Experiences
Design the interaction around what the model can and cannot be trusted to do. Decide where a person stays in the loop, what the system discloses, and how it behaves when it is wrong. I also use AI to prototype faster and accelerate synthesis.
Methods
AI Experience Design · Human-AI Interaction · Conversational UX · Prompt Design · AI-Assisted Prototyping · Agentic Experience Concepts · AI Workflow Design · Trust + Transparency · Human Oversight · Error / Uncertainty Design
Proof
Designing around what the model can and cannot be trusted to do.
[AI Experience Project] ↗